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Ajexa marketing surveys and lead capture forms can be customized to capture
the necessary information needed to target the most qualified leads in order to
accelerate the sales cycle. With Ajexa, define the survey questions and answer options and re use them in multiple
web forms or email document.
Click through tracking enables automatic tracking of customer clicks which
later can be used to analyze the customer behavior and interests and target
specific campaigns against them. Click through tracking can be defined for web
forms, marketing collateral download links and external web sites.
BENEFITS
- Lower marketing
expenses by eliminating the need to outsource survey creation
- Use marketing surveys
to gather relevant information on your prospects and customers for use in future
marketing campaigns
- Configure questions
using multiple formats including text boxes, radio buttons, pick lists, and
checkboxes
- Analyze marketing
survey responses and conversion rates
- Track web form URLs, marketing collateral download and external web site
link
- Analyze and segment
the customers based on their click behavior
HIGHLIGHTS
Reusable Survey definitions
Define the survey questions and answer options and re use them in multiple
web forms or email document.
Detailed Survey Response Reports
Graphical reporting for the response analysis.
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Once you have created your campaign with surveys and click through tracking, you can now:
Manage Contact Data
Segment your Target Audience
Analyze Campaign Results
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