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Capture and route prospect and customer leads with Ajexa customizable online
lead capture forms or quickly create marketing surveys such as event
registration forms. With Ajexa, the marketing surveys and lead capture forms you
create are professional, branded and capture the information you need to
determine the quality of new leads or the interests of current customers.
Ajexa marketing surveys and lead capture forms can be customized to capture
the necessary information needed to target the most qualified leads in order to
accelerate the sales cycle. With the ability to score leads based on responses,
you can eliminate the manual lead distribution process and automatically route
leads matching user-defined criteria to the appropriate sales professional for
immediate follow-up.
BENEFITS
- Lower marketing
expenses by eliminating the need to outsource survey creation
- Improve lead capture
and conversion rates from your web site, email marketing campaigns, landing
pages, and more
- Ensure no leads are
dropped or lost in the shuffle
- Use marketing surveys
to gather relevant information on your prospects and customers for use in future
marketing campaigns
- Trigger an
auto-response to the marketing survey submission to provide additional follow-up
information or instructions
- Configure questions
using multiple formats including text boxes, radio buttons, pick lists, and
checkboxes
- Analyze marketing
survey responses and conversion rates
HIGHLIGHTS
Customizable Form with Drag & Drop of Fields
Dynamically create lead capture forms by using simple editor and make use of
merge fields for the contacts.
Link multiple web forms in series to create web application wizard
This is a very powerful feature which enable automatic routing of the submit
button to the next web page which helps in building a wizard kind of web
experience for the end user. Contact information or surveys can be kept in
multiple smaller web forms and present it to the contact in series upon page
submit.
Reusable Survey definitions
Define the survey questions and answer options and re use them in multiple
web forms or email document.
Media channels supported by Ajexa out-of-the-box are:
Email
Web Forms
Mobile SMS
Instant Messaging (IM)
Direct Mail (Print)
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